Full Service Web Design & Development

Beautiful, Fast, Conversion-Smart Websites for Ambitious Brands

Your website becomes your hardest-working digital asset — built to attract great customers, inspire trust, and help your business grow.

No hidden fees • UK-based team • Fast delivery (5–10 days)

WEB DESIGN & DEVELOPMENT

Full-Service Web Design Built to Win Enquiries & Booked Jobs

Your website is usually the first serious interaction people have with your business. We design and build sites that look premium, load fast, and guide visitors straight to calling, booking, or requesting a quote.

  • Brand-first design that makes you look and feel like the business you actually are.
  • Conversion-led layouts so visitors always know exactly what to do next.
  • Clean, performant builds that are ready for SEO, tracking, ads and future growth.
Trusted by trades, home services & local businesses across the UK.
WHAT WE BUILD

Websites that actually help you sell, not just “look nice”

Whether you need a fresh build, a rescue of an underperforming site, or landing pages for ads, we design everything around enquiries, bookings and real leads.

Core websites

Service & local business sites

Clean, modern websites for trades, home services and local businesses that turn visitors into enquiries.

Smart sites

Websites + CRM & automations

Fully integrated “smart” sites with forms, workflows and follow-ups that act like an extra team member.

Landing pages

High-converting ad funnels

Focused landing pages and funnels for Google Ads, Meta ads and email campaigns you can scale.

Redesigns

Rescue & optimisation projects

Take an existing site that’s underperforming and turn it into a fast, conversion-led growth asset.

Ongoing support

Care, hosting & tweaks

Hosting, updates and small changes handled for you, so your site stays secure, fast and up to date.

FULL WEBSITE BUILD SUITE

Everything your website needs — built properly

From strategy and custom design to clean builds and ongoing care, we handle the full stack: design, development, performance and support. No templates. No guesswork. Just reliable results.

Custom Website Design

Tailored, brand-first designs that actually look like your business — not the same template your competitors are using.

Learn more about custom design

Website Development

Clean, secure, high-performance builds using modern standards — engineered for speed, stability and long-term scalability.

Explore development

Redesign & Optimisation

Turn an outdated or underperforming site into a modern, conversion-led growth asset that actually moves your metrics.

See redesign options

WordPress Development

Flexible, secure WordPress builds with premium plugins and clean structure — built for long-term growth, not headaches.

WordPress services
Example responsive website layout

Example build: responsive layout that looks sharp on desktop, tablet and mobile.

Maintenance & Support

Updates, backups, security checks and small tweaks handled for you each month, so your site stays fast, safe and online.

Support plans
PERFORMANCE & MOBILE

Responsive, fast and ready for every device

More than half of your visitors will meet your brand on a phone. We design mobile-first and then scale up to desktop, so your site feels smooth whether someone is on 4G in a van or on a 27" monitor.

  • Optimised load times across mobile, tablet and desktop for better rankings and lower bounce rates.
  • SEO-ready structure with clean code, logical headings and crawl-friendly layouts.
  • One responsive site to maintain – not separate “mobile” and “desktop” versions.
  • Analytics and tracking in place from day one so you can see what’s working and where to scale.
UX, COPY & CONTENT

UX, layout & copy that guide visitors to action

Good web design is more than colours and fonts. We think through the whole journey – what visitors see first, what they understand next, and what they’re invited to do. That means clear structure, readable content, and calls-to-action that feel natural, not pushy.

  • Journey planning: we map out key paths (quote, booking, call, demo) before we design anything.
  • Wireframes & prototypes: you see the flow and layout before we polish the visuals.
  • Conversion copywriting: headlines and body text written to move people, not just fill space.
  • On-brand visuals: imagery and styling that feels true to your business, not generic stock.

BEYOND THE BUILD

Everything you need for a high-performing site that actually drives business

Most websites look nice but don’t do much. A Dexe Smart Site is built to convert, track, automate and grow your business — from day one.

Content & Branding

  • Strategic copywriting for core pages and landing pages.
  • Light brand refresh with logo and visual tidy-up.
  • Conversion messaging that turns visitors into leads.

SEO & Performance

  • Technical SEO setup and on-page optimisation.
  • Mobile-first speed so every page feels fast and smooth.
  • CRO enhancements to boost enquiries and bookings.

Tracking, Funnels & Automations

  • Analytics, events & call tracking configured correctly.
  • High-converting landing pages for ads and campaigns.
  • CRM + automation integration for follow-ups and pipelines.

Hosting & Ongoing Support

  • Secure hosting with daily backups and SSL.
  • Uptime & performance monitoring around the clock.
  • Priority support for fixes, tweaks and optimisations.
  • Speed optimisation to keep your site fast as content grows.
  • Security hardening including firewall and bot protection.
  • Proactive site maintenance to prevent issues before they appear.
Smart website mockup
OUR WEB DESIGN PROCESS

How a web project with Dexe actually works

Clear steps, no jargon. You’ll always know where we are, what we’re working on, and what we need from you.

Step 1

Discover & Plan

  • Clarity first: goals, audience, sitemap and key pages.
  • Project scope: what we’re building and what success means.
Step 2

Design & Copy

  • Page layouts & UX: designed around enquiries and bookings.
  • On-brand copy: clear messaging that feels like your business.
Step 3

Build & Integrate

  • Development & CMS: pages, blog, forms and menus built properly.
  • Tracking & automations: pixels, events, CRM and follow-ups wired in.
Step 4

Launch & Optimise

  • Go-live checklist: domains, SSL, redirects and final testing.
  • Early optimisation: first tweaks based on real-world data.

Websites built with care, strategy and real business results.

OUR APPROACH

Websites built around enquiries, not just aesthetics

Every Dexe project starts with how you actually win business – calls, quotes and booked jobs – then we design the site, content and tech stack around making those actions effortless.

PILLAR 1

Strategy-first, not template-first

Before any pixels move, we map your audiences, offers and key journeys – quote, booking, call, demo – so every page has a clear job and a clear next step.

Clarity on goals

  • We define what “success” actually looks like in enquiries and bookings.

Smart page plan

  • A sitemap based on revenue journeys – quote, book, call – not guesses.
PILLAR 2

Joined-up tech & tracking from day one

Your website shouldn’t be a pretty island. We connect forms, CRM, automations and analytics so every lead is tracked, followed up and measured properly.

Clean tracking

  • Analytics, events and call tracking wired correctly from day one.

Lead flow, not leak flow

  • Pipelines, reminders and follow-ups run automatically so leads don’t vanish.
PILLAR 3

Built to test, tweak & keep improving

Launch is the starting line, not the finish. We make it easy to update, test and improve your conversion rates without rebuilding the entire site.

Conversion at the core

  • Focused pages and CTAs designed to turn visitors into quotes and bookings.

Ready for ongoing optimisation

  • Quick to test offers, headlines and layouts without starting again.
WHY DEXE

Why businesses choose us over “just a web guy”

We’re a small, specialist team – close enough to care, experienced enough to deliver serious results.

Unlimited revisions (within scope) We refine the design until you’re genuinely happy – not just “nearly there”.
No hidden fees Transparent proposals and clear timelines, so you always know what you’re paying for.
Personal, UK-based team Direct access to the people doing the work – no call-centre scripts or ticket black holes.
Built for real results Our background is in performance marketing, so every page is designed to earn its keep.
Future-proof foundations Clean structure, SEO-friendly builds and analytics wired in from day one.
Ongoing partnership Many clients stay for monthly optimisation, landing pages and campaigns once the site is live.
CLIENT STORIES

What clients say about working with Dexe

From smart websites to SEO and PPC, our work is measured in leads, bookings and real business growth.

Makeup artist client
WEB DESIGN
Sophie L.
Makeup Artist, Brighton

“My website finally feels like my brand.” The new site looks premium, loads fast on mobile and makes it easy for clients to see my work and book appointments online.

SEO client
SEO
James T.
Owner, Local Roofing Company

“We’re finally getting calls from Google.” Dexe rebuilt our core pages, fixed our local SEO and within a few weeks we started getting steady enquiries from the right areas.

PPC client
PPC
Rachel M.
Director, Beauty Clinic

“More bookings without increasing our ad spend.” The combo of new landing pages and smarter Google Ads brought in more qualified bookings at a lower cost per lead.

Cleaning company client
WEB DESIGN · SEO
Andy P.
Owner, Cleaning Company

“The site and pages actually turn visitors into jobs.” Our new website, service pages and quote forms all work together. Leads are easier to track and our diary stays fuller.

Yoga studio client
DIGITAL STRATEGY
Hannah K.
Studio Owner, Yoga & Wellness

“Everything now feels joined up.” Dexe helped us align the website, email follow-ups and campaigns so new students don’t slip through the cracks.

Ongoing marketing client
ONGOING MARKETING
Neriman J.
Co-founder, Home Renovation Company

“Feels like having our own marketing team.” Regular tweaks to our site, campaigns and funnels keep the leads coming in without us having to chase agencies all the time.

Website Desine, PPC
WEB DESIGN
Mark L
Owner, Plumber

“This one is different.” I booked 9 boiler installs in just 3 weeks. I’ve had websites before, but they never actually brought in work. This one is different.

Client
SEO · PPC
Josh E.
Painter & Decorator, Crawley

“Easily worth the money.” I’ve had 3 websites before and none of them performed like this. Easily worth the money.

Client
SMART WEBSITE
Dan M.
Roofer, Chichester

“Feels like having an in-house team.” 22 jobs in one week — from a single website. I used to chase people down. Now they book me while I’m out on the job.

CASE STUDIES

Real projects. Real leads. Real bookings.

Here’s how we’ve turned quiet websites into reliable lead engines for local businesses across the UK.

48 enquiries in 30 days

Electrician WEBSITE

TRADES: Electrician

Smart Website · Local SEO · Google Ads

A new smart website, tighter service pages and improved Google Ads turned slow, inconsistent weeks into a steady flow of electrical jobs — from EV chargers to emergency call-outs.

Result: 48 enquiries in under four weeks — more than he had booked in the previous two months combined.

22 jobs in one week

CLEANING COMANY WEBSITE

CLEANING INDUSTRY: EXTEAM CLEANING

Web Design · SEO · Landing Pages · PPC

eXteam Cleaning needed a website that could handle real traffic and convert visitors efficiently. We rebuilt the entire structure, created SEO-optimised service pages, improved the quote process, and installed proper tracking.

Result: 22 booked jobs in one week — all from organic search and their website’s new lead flow.

Higher bookings — same ad spend

BEAUTY CLINIC WEBSITE

BEAUTY CLINIC

PPC · Landing Pages · Speed Optimisation

The clinic was paying too much per lead due to an outdated site. We redesigned their landing page and optimised their Google Ads structure.

Result: Higher booking rates, better-quality leads, and lower cost per enquiry — without raising the ad budget.

READY TO LEVEL UP
Let’s build a website that actually earns its keep.

Share where you are now and where you want to go. We’ll review your current site (or plans), highlight quick wins, and map the fastest route to a high-performing, conversion-ready website.

What makes Dexe Media’s web design process different?

Every project starts with a deep discovery session so we can design a website tailored to your brand, goals, and audience. Clean strategy first — beautiful design second.

Can you handle both design and development for complex projects?

Yes. From custom CMS builds to advanced e-commerce setups, we handle everything in-house — design, development, integrations, and automation.

How long does a typical website project take?

Most projects take 6–10 weeks, depending on size. You’ll get clear milestones, weekly updates, and a smooth, transparent delivery.

Do you offer ongoing support and maintenance?

Absolutely. We offer ongoing support, updates, fixes, and optimizations to keep your website fast, secure, and performing at its best.

What is the process for designing and developing a website?

Discovery & Planning: We begin by understanding your brand, goals, and audience.

Design & Prototyping: Our designers craft a visually stunning, intuitive layout that aligns with your objectives.

Development & Testing: We build, test, and refine each aspect to ensure a smooth, functional experience.

Launch & Optimization: After launch, we continue to monitor and improve your site for maximum impact.

Will my website be mobile-friendly?

Yes — every site we create is fully responsive and optimized for all devices, from smartphones to large desktops.

Can you help with SEO for my website?

Yes. We build SEO-ready websites with clean structure, fast loading, and on-page optimisation so you’re set up for visibility from day one.

What platforms do you use for web development?

We work with WordPress, Shopify, and fully custom solutions — depending on what’s best for your business.

How much does a website cost?

Our pricing depends on the size and complexity of the project, but most websites fall between our Starter, Growth, and Premium plans. We’ll recommend the best option based on your goals during a free consultation.

Do you offer copywriting or do I need to provide content?

We can provide full website copywriting, or work with your existing content. Most clients choose our done-for-you copywriting because it saves time and improves conversions.

Can you redesign my existing website instead of starting from scratch?

Yes — if your existing site has a solid foundation, we can redesign, restructure, and optimize it. If not, we’ll advise when a fresh build is the smarter long-term choice.

AI PAGE SUMMARY

Dexe Media designs and builds strategy-led websites for service-based businesses that want more than a digital brochure. Our web design projects focus on clear messaging, premium visuals and conversion-focused layouts that make it easy for visitors to call, book or request a quote. Every site is built to be fast, mobile-first and SEO-ready, so it performs well across devices and search engines.

Each project starts with understanding your services, locations, ideal clients and goals. From there we plan the site structure, page hierarchy and content so visitors can quickly find what they need and take the next step. We combine strong on-page SEO, trust signals, reviews, service pages and local landing pages with modern design that reflects your brand.

This web design system is built for businesses that want their website to act as a growth engine, not just a static page. Dexe Media focuses on practical, real-world results — more qualified enquiries, better tracking and a website that can support future SEO, paid campaigns and ongoing digital marketing.